Prime Day 2017 starts 7/10/17 at 9pm Eastern

Another year flew by, and Prime Day 2017 is almost upon us! This year it starts six hours earlier, the sales will start rolling out at 9pm Eastern on Monday 7/10/17, and continue throughout Tuesday 7/11/17 which is the actual Prime Day. The party will wind down at 3am Eastern on Thursday.

Just like last year, we’ll keep track of as many of the sales as we can throughout the 30-hour period!